About Us
The Journey So Far
Our company was founded in 2020 and in a short period, we have achieved results that confirm our status as one of the leaders in the Link Building industry!
We started as a small link-building agency and in 4 years, we expanded our range of services to 8, and increased our staff to 15 people. Every day, we strive to improve our internal processes to enhance customer experience and improve our client’s results!
The culture at Bad Ass Backlinks is a culture of learning, innovation and always striving to raise the bar in terms of quality and excellence. We believe this to be our greatest strength, and why we are able to get the results we do.
Our approach is rooted in precision, credibility, and long-term SEO growth. We don’t chase quick wins or cut corners. Instead, we focus on securing editorially-placed links from trusted, relevant websites with genuine audiences — the kind of links that search engines and customers respect.
We work with SaaS brands, digital agencies, eCommerce leaders, and ambitious businesses who understand that quality link building is an investment, not an expense. Every campaign is bespoke — built around your niche, goals, and growth targets — and executed with meticulous attention to detail.

Our Impact In Numbers
We adhere to the WIN-WIN technique. By helping our client’s businesses grow effectively through Link Building, we grow
identically.
1200+
Quality Backlinks Delivered
35+
Projects Completed
15+
Industries Served
10M+
Traffic generated
95%
Client Retention Rate
More than 20 available localizations
USA
Germany
UK
Poland
Spain
Brazil
France
Ukraine
Why Clients Choose Us
- At Badass Backlinks, clients stick with us because we don’t play the numbers game — we play the results game.
- Every backlink we place is chosen for authority, relevance, and the ability to actually move rankings, not just fill a report.
- We go deep into your industry to secure placements on real websites in your niche, with content tailored to your audience and search intent.
- Our reporting is transparent and straightforward, so you always know where your links live and what they’re delivering.
- Most importantly, we focus on links that keep driving results long after they go live, building sustainable growth instead of chasing quick wins.
- With over 1,200 premium backlinks delivered, a 95% client retention rate, and success stories across 50+ industries, we’ve built our reputation on being the link-building partner serious brands trust.
A note From our Founder’s Desk
I started Bad Ass Backlinks because I saw a serious gap in the market for genuine, white-hat link-building services. Despite Google’s warnings and the horror stories about buying backlinks, companies have been settling for junk links for years. SEO is a vast field, but we’ve honed in on link building because, time and time again, it’s proven to be the number one factor in boosting traffic from Google.
We Do Things Differently from Other Agencies :
- Strategic Precision: We painstakingly focus on strategy to guarantee results.
- Innovative Techniques: Our cutting-edge link-building tactics and outreach methods set us apart.
- Continuous Experimentation: We conduct vigorous experiments and A/B testing to stay ahead.
- Data-Driven Decisions: We leverage big data to analyze link-building performance.
We now serve a diverse range of clients across challenging industries—primarily ambitious online businesses eager to seriously drive their organic traffic. Our holistic and personalized approach means you’re getting significantly better value for your investment.

Ready to Join the 95% Who Stay?
- Focus on results over quantity – Don’t settle for agencies that play the numbers game; partner with one that prioritizes actual ranking improvements.
- Proven track record – Delivered 1,200+ premium backlinks across 50+ industries with 10M+ in generated traffic.
- High client satisfaction – Maintained a 95% client retention rate by focusing exclusively on links that move rankings.
- Quality over quick wins – While competitors chase fast, low-quality solutions that can harm rankings, this approach secures editorially-placed backlinks from trusted, relevant websites,
- Search engine and customer respect – The backlinks come from websites that both search engines and customers actually trust and value.
- Competitive advantage – Gain an edge while competitors damage their rankings with junk links.
- Long-term SEO health – Build sustainable ranking improvements that won’t be penalized by future algorithm updates, unlike risky shortcuts that can devastate your search visibility.
- Industry expertise across verticals – Deep understanding of link building strategies tailored to specific industries ensures contextually relevant placements that resonate with your target audience.
Join ambitious brands who understand that quality link building is an investment, not an expense. Every campaign is bespoke — built around your niche, goals, and growth targets.
Your Competitors May Be Buying Junk Links
While they’re getting penalized for spammy tactics, you could be securing editorial placements that search engines actually trust and reward.

Other agencies promised quick wins but delivered penalties. Badass Backlinks rebuilt our domain authority from scratch with genuine editorial links. Now we outrank competitors who’ve been around for years.
Zara Jacobson
Marketing Director, E-commerce Brand